Writing the headline to a banner ad can be tough. You’re trying to tell the world about your company in just a few short words. What do you say?
Copyblogger has written an excellent article about the 9 proven formulas you can use to write a highly effective headline. Read more…
banner ad tips, getting started banner ad tips, copywriting, DIY advertising, headline, make banner ad, small business
You’re working hard to drive people to your website — but there’s something you’re missing. How do you get them back?
Advertising costs money, so here’s a way to make each of your ad dollars work twice as hard as before. It’s the one-two punch your small business must have to grow your customer base. Read more…
getting started DIY advertising, email marketing, getting started, small business, website traffic
When you have a small business, you do a little bit of everything: answering phones, fulfilling orders, and advertising. If you’ve written an ad for your Yellow Pages or made a simple poster to hang in a coffee shop, you can easily make a banner ad using a self-serve tool like adcherry.
But there are some common traps to avoid. Learn from these mistakes so your banner ads can attract more people and more sales to your website. Read more…
banner ad tips ad network, DIY advertising, landing page, logo, online advertising, targeting, website traffic
If you think banner advertising isn’t for your company or website because you’re too small, think again. Your small business can now increase traffic to your website and increase your sales using the same tools the big guys have. Read more…
banner ad tips, getting started advertising budget, banner ads, buying ad space, CPC, media buying, small business
It’s no search that the ongoing recession is taking its toll on advertising budgets. It’s likely made your small business take a hard look at where you put your online advertising dollars.
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banner ad tips advertising budget, CPC, economy, online marketing, targeting
When you’re planning where to put your online ads, you probably think about the website or where on the page it’ll appear. But a new study sheds some light on when you should advertise.
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banner ad tips advertising, online marketing, primetime, research