How Much Does Online Advertising Cost? Understanding CPM, CPC, CPA and CPL
April 3rd, 2009
When a marketer begins working in online advertising, they are met with a blizzard of abbreviations that will take careful research and testing to fully understand. After all, many marketers start with their own ad budget or that of a trusted client. A lot is at stake.
Hopefully this article will alleviate some pain for your beginning days as a marketer. Read more…
